Actress, model, and Ladysmith resident Pamela Anderson is the face of a new campaign from B.C.-based fashion brand Aritzia.

The campaign, which promotes the fall line of Aritzia鈥檚 Babaton collection, was shot at Anderson鈥檚 Ladysmith home and it features Anderson modeling a plethora of Babaton wear.

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鈥淚 know my style has been a bit wild over the years, but I like that,鈥� Anderson said in the ad. 鈥淚t just depends. It kind of just reflects what鈥檚 going on in my head. Sometimes it鈥檚 crazy, and now I feel like it鈥檚 a little more grounded.鈥�

The campaign features Anderson mowing her lawn while wearing a structured blazer, walking on the beach in a pinstriped suit, and performing other chores while wearing Aritzia鈥檚 latest outfits.

鈥淲e caught up with the model-turned-memoirist on common B.C. ground outside her house in smalltown Ladysmith,鈥� noted the brand鈥檚 website. 鈥淥ver the course of two bright blue days, Pam exchanged her at-home uniform of gardening boots and jeans for pieces from the Babaton fall 鈥�23 collection.鈥�

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bailey.seymour@nanaimobulletin.com
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